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Established
in the early months of 2002, Spectrum Nordic is one of the bright northern stars
in the Spectrum
Group of Independent Sales, Marketing and Operations (I.S.M.O.) organisations.
The company comprises a carefully profiled team of sales, engineering and marketing
professionals, each with an enviable track record of experience and success gained
in an OEM and/or Distribution background. Spectrum Nordic complements and enhances
the manufacturers' existing infrastructure by providing its wide ranging I.S.M.O.
services and expertise across the Nordic and Baltic regions - observing local
cultures, utilising local expertise, and communicating in local languages. |
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Since
its inception Spectrum Nordic’s charter has been to create and maximise the
business opportunities for its manufacturing partners by providing a unique mix
of customer interface skills, design-in/technical expertise and teamwork with
Distribution partners. Complemented by exceptional commercial capabilities, these
qualities position Spectrum Nordic as the independent partner of choice for manufacturers
of application-specific semiconductors, with particular emphasis on next generation
Mobile Telecoms/Radio, Datacoms, Robotics, Medical, Industrial, Imaging, Avionics,
and Oceanographic applications. |
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The
services required by each manufacturing partner will
vary with the product range offered, the maturity of
the products and the skill set of the Company’s
directly employed staff. Accordingly, the package Spectrum
Nordic offers can be tailored to meet the particular
goals and business aspirations of component manufacturers
but the skill set offered by Spectrum Nordic encompasses; |
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Tactical
sales effort
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Account
Management of key OEM/CEM accounts |
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Customer
Development |
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Market
monitoring and feedback to assist with
new product definition |
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Design-in
and Application Engineering Support |
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Demand
creation PR and Marketing services |
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Lead
handling and tracking |
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Distributor
motivation, administration and training |
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Operational
services |
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Spectrum
Nordic’s growth in the short time it has been operating is testament to the
dedication and skill set the organisation offers and the relevance of the Spectrum
I.S.M.O. business model in today's Northern markets. |
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| ©2008 Spectrum Nordic. All Rights Reserved |
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